Digital Solutions Product Manager

Milano, Lombardia
  1. Full Time
  2. Marketing/Communications
000000236313
Data di pubblicazione:08 Oct, 2018

This position is about designing, launching and measuring the Offer and Go to Market activities related to Digital Solutions propositions for Vodafone Corporate customers. You will be in charge of developing acompetitive portfolio of digital services and deliver training and support to Key Account Managers and Pre-Sales so to reach revenue targets on the domestic Corporate market. Youwill be responsible for every aspect of the offer including positioning against competition, pricing strategy, use of third parties, developing appropriate selling tools and collaterals. To achieve your objective, you will have to interact with all CHD LoB and corporate departments involved in product development and implementation, including CP&P (responsible for processes design) and Product Marketing. Vodafone must enter in the Digital Solutions market with a compelling value proposition and quickly create brand awareness. You will be responsible for communication campaign and events organization, engaging with Branddepartment.You will be also responsible for budget planning and forecasting for what concern Digital Services. You will be involved in target setting and monitoring. You will be responsible for target achievement and budget performance on a monthly basis. To achieve your objective, you will have to coordinate with Corporate Finance and show great confidence with budget analysis.

 

  • Develop the portfolio of products and services relatedto Digital Solutions .

  • Design and negotiate Business Cases to support new product or processes that need to be launched, renewed or replaced. Design and deliver regular offer trainingsto some 50 presales and 150 key account managers

  • Design communication campaign and events, maximize brand awareness return

  • Assess and analyse progresses against sales target and corporate budget

  • Support pre-sales and bid management in defining the appropriate deal pricing strategy as requested

  • Accountable for product-related costs (capex and opex) and their impact on competitiveness 

Core competencies, knowledge and experience:

·         5 years+ relevant professional experience in the Information Technology and/or Telco industry, preferably  with a focus on Digital  products and services for enterprises. Deep understanding andinsights on the Information Technology market trends and channels, with a broader knowledge of enterprise ICT solutions trends and challenges within domesticand international geographies

·         Passionate for Marketing product development and Corporate portfolio in general (ICT , Cloud, Vertical solutions etc.)

·         Confidence with budget and planning analysis. Ability to design and defend a Business Case within acomplex stakeholders audience

·         Willingness to learn and teamwork across all Marketingand Sales Corporate and related functions. Strong communications skills, comfortable interfacing with different audiences of varied levels of seniority

Must have technical / professional qualifications:

·         Graduated (Engineering, ComputerScience, or Economics)

·         Fluency inEnglish

·         Knowledge of the technical offer and Canvass process is not required but considered a plus

 

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