Senior Product Manager

Milano, Lombardia
  1. Full Time
  2. Marketing/Communications
Data di pubblicazione:15 Oct, 2018


The role is focused on designing, developing and executing the Offer and Go-to-market related to the portfolio of fixed connectivity products for Corporate customers, specifically in the areas of converged communications (Wide Area Networks, Fixed Voice), security and servicemodel.


Main activities include carrying out sales enablement activities such as trainings and workshops, designing and executing marketing campaigns on the customer base and on prospect customers, as well as the development and in-life management of new products and offers jointly with Product Management and the technology functions.


The role requires the monitoring andreporting of commercial performance, as well as support in financial planning jointly with the Finance department. The role-holder will own and be fully accountable for all aspects of the performance of the assigned products for the Italian market.


He/she will havethe leadership and driving force within Vodafone and with partners, to ensure targets are met and that the requirements of the market are represented.


Success will be measured against thecommercial performance of assigned products, namely revenue, profit and customer satisfaction.



  • Fully accountable for delivery of product revenue, profit and product-related customer satisfaction.

  • Own, define, document and agree with key stakeholders, a go-to-market plan that maximise product performance, sales enablement and in-life management.

  • Create and own market requirements specifications and business cases for the product (s) and related offers. Responsible for taking services through the Italian product development processes.

  • Accountable for product lifecycle management. This includes product performance management, maintaining high calibre group product collateral and training materials, product marketing and PR activities, product innovation and rationalisation.

  • Managing key stakeholders in Vodafone Italy (Sales and Pre-sales, Product Management, Contract Management, Channel Strategy, Finance, Technology Functions).

Accountable for product-related costs (capex and opex) and their impact on competitiveness.